Seminar: data-driven marketing, June 27

Learn the basics behind data-driven marketing and see real-life examples of how customer data can be used to create targeted one-to-one communication at the “How Your Data Can Drive Results” seminar on Thursday, June 27 at Compu-Mail headquarters on Grand Island.

Topics covered include:

  • how to identify your potential data sources
  • what customer data matters most
  • ways to incorporate personalization
  • what “trigger marketing” can do
  • how to use data to make communications more relevant
  • how data driven marketing  boosts response

Class is limited to 10 participants. Continental breakfast provided. For more information visit the Compu-Mail Events page.  Compu-Mail Headquarters is located at 3235 Grand Island Blvd., Grand Island.

Please contact Karen Renzi with any questions at karen.renzi@compu-mail.com.